Make Your Weekend Full of Comedy Masala!

TGIF People!

Its weekend you guys and I’m sure just like me you need something to boost your energy and give your weekend a fabulous start! Well, aren’t you lucky because Comedy Masala is happening and you can’t, just cannot miss it!

With great comedians like Umar Rana, Stephen Carlin, Jonathan Atherton and Rex Navarrete, what could go wrong?

The show is happening today and tomorrow and all the details regarding the tickets, venue, time can be found by tweeting to them @ComedyMasala or on their event page: https://www.facebook.com/events/1625439247498408/.

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So what are you waiting for? CALL YOUR FRIENDS AND MAKE PLANS!

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#UnveilYourBeauty with Make-up City!

You’re probably living under a rock if you don’t know about or haven’t been to Make-up City. Seriously!

Awarded with Brand of Year for 2016 in the category of cosmetic retail, Make-up City continues to inspire endless list of fashion centric customers in saying WE LOVE MAKEUP. At Makeup City the love for make-up is shared with the clients to boost the confidence that our products, services, and expertise brings to their life every day. Where clients unlock their beauty potential via Beauty, Skincare and Hair care range, through not just the products but also from the knowledgeable and professionalism of the team and product consultants as present at all Makeup City stores nationwide.

Make-up City provides you with brands like Sweet Touch, Janssen, Framesi and Kryolan – all that your skin, beauty regime and make-up bag needs!

Recently, the brand expanded it’s reach and opened up a store at Lucky One mall! Make-up City is taking make-up, skin care and beauty consultancy to a whole new level with their product range, new stores and amazingly trained staff!

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Head there today and get your make-up fix 😉

Say YAS to #FeelGoodWithin!

Us girls are always on a look out for funky, sexy yet comfortable lingerie! It is very important to feel good and sexy within to channel the same energy on the outside.

Lucky for us, British Lingerie Studio just opened up their store at Lucky One Mall in Karachi! What’s a better news than that?!

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BLS specializes in comfortable yet very sexy, funky and cute looking lingerie for women to feel that confidence and conquer the world in their daily life. The brand is known for high quality lingerie and is definitely one of the few stores providing all that they commit and more.

I’ve always been all about sexy lingerie and BLS just made my life wayyy more exciting by opening up their store.

So what are you waiting for? Head to the British Lingerie Studio at Lucky One mall and get your hands on the sexiest lingerie ever!!

 

All About Eye-Care With Hashmanis

Guys, let’s just get one thing cleared off first – Eyes are precious and eyes are everything! Hence, eye-care is an absolutely important part and we all must know the dos and don’ts of eye-care or places we should go to.

Good for all of us, we’ve got Hashmanis. I’m going to list down a bunch of things they do. So read on and educate yourself to keep those pretty eyes healthy, shinny and full of vision!

Online guidance for digital savvy and lazy peeps like me:

Being the tech and digital savvy institute, Hashmanis offers free guidance via Skype for refractive solutions. This is a great way to make themselves accessible for people and come forward as a time efficient organization. All the details regarding this can be found on the Hashmanis website.

LASIK At Hashmanis

Having a very progressive approach, Hashmanis, one of the most tech-savvy and prominent health care institute of Pakistan aims to provide their patients with the best. With an specialization in eye care treatment, Hashminis have introduced several new technologies and high-end equipment in Pakistan including LASIK. It is definitely something that’s making people talk in terms of eye care and surgery. Its essentially a rather painless and prompt way of getting the eye surgery done. And mind you, the Hashmanis have tried and tested this technology with several people and have successfully carried out over 50,000 surgeries using this technology.

Witnessing of TOPO-Guided LASIK Procedure At Hashmanis

These guys are the ones who brought TOPO-Guided LASIK procedures in Pakistan.

Also, all thanks to the good Dr. Shariff Hashmani, who took time out to not just do great things but also spread awareness amongst people like us to learn. It took him about 8 minutes to complete a surgery and damn the patient was relaxed and quite happy with the results. They all briefed the patient beforehand to make her more comfortable and that also showed how professional and careful the entire team is.

So guys, you know who’s the best out there so while you’re giving your eyes best make-overs and looks and primers and what not, make sure you give them proper health care as well.

Until next time. xoxo.

Jump on to Content Curation Via Tapmad!

It;s no surprise to all of us that digital is growing by each passing hour in Pakistan and brand across the nation and working towards exploring new technologies, strategies and communications to shine bright.

Amidst this grand digital mela of brands putting themselves out there, the start-up culture has majorly picked up, blessing us with great ideas and greater executions.

Tapmad surfaced and shined bright amongst these emerging business ideas and has got people thinking beyond Netflix. With the growth of 3G/4G subscribers in last three years shoot to a whooping 36.41 Million users, content curation has now become a whole new avenue for advertisers, brands and consumers.

Listening to Tapmad’s CEO Yasir Pasha at Alliance Française I thought this might as well just become a golden hen for us in terms of content curation; here’s how:

An Increase in the Local Webisodes and Web-series Production

Webisodes are new, fun, entertaining and just of the right kind of time consuming that will keep you hooked and build your brand’s top of mind and top of sight recall. With Tapmad, launch of local webisodes by brands and artists can become a brilliant way to curate content.

Advertising’s New Favorite Child

Be it pre-rolls, mid-rolls, banners, Tapmad is offering all. Its time for creative teams and advertisers to get out of their shells and move towards curating content via advertising. What’s better is a digital platform by Pakistanis and for Pakistani. Who’d better have an idea of what Pakistanis are a sucker for than our very own advertisers?

This is the Age of Product Promotion and Collaboration

Instead of turning our films into 3 hour long branded ads (sorry Ho Mann Jahan and Karachi Se Lahore, you called it on yourself), brands, producers and directors should focus towards subtle yet effective product placements, promotions and collaboration. With a local platform, we all have now an opportunity to do something different and not just jump on the bandwagon for the sake of it!

I’m sure Tapmad will be introducing more in coming days as it progresses and I hope brands and those making creative decisions will once look outside the window and not complain about the shinning sun!

 

Better Safe Than Sorry

“It was all unplanned. We didn’t want to but we ended up doing it. I don’t know what to do. Abortion is the only option I have.”

Several girls each day have such a conversation with people they confide in. Several women opt for secret or illegal abortions every day being a part of a conservative society.

Why is it that these women aren’t provided with the much needed sex education? Why is that its 2017 and our society, our country is still playing victim to the very idea of sex? Its something that’s celebrated wearing expensive clothes and serving delicious food under the event category of Valima every day in Pakistan then why is there no education provided beforehand?

Childbirth is one of God’s most wondrous miracle that a human eye has seen, that a human heart has experiences and yet we fail to provide the preliminary precautions and and prevention for it?

While I’m at it, let’s see a few facts here about women, pregnancy and contraception:

  1. In Pakistan, almost one-half of the women are anemic throughout their pregnancy.
  2. More than 2/3rds of the women deliver at home, without the supervision of any trained assistance.
  3. 45% deaths of under 5 years of age occurs during the first month of life, primarily as a result of poor maternal health and nutrition and complications during delivery. This indicates that maternal health has a direct impact on child survival..
  4. Less than 2 years of interval between children doubles the risk of infant dying.
  5. 34% mothers in Pakistan are said to be underweight according to their age and BMI.
  6. One woman in every 38 dies during childbirth.
  7. More than 1/3rd of Pakistani women wish to space the next birth or limit the family, but is unable to do so.
  8. Households spend considerably less on women in the event of illness as compared to men.
  9. 3 women lose their lives EVERY HOUR because of pregnancy associated complications.
  10. We have more than seventy five thousand villages all over the country without proper road network. People living in mountains, forest areas and small islands have no access to centre with EmOC available.

The lack of contraception, health and sex education, and precautions is taking so many lives, physically and emotionally.

To address this, Greenstar recently came out with a powerful campaign – #NoMenWithoutWomen.

Several women came out with messages to show a woman’s struggle. The campaign didn’t just raise awareness but had several others speak up about so many issues. There definitely is #NoMenWithoutWomen and kudos to Greenstar SM for highlighting this issue, putting forward a progressive Pakistan.

The Solution To All Your Internet Problems Is Here!

Internet connectivity in Pakistan is a struggle. It’s a major struggle for all of us working at digital media, marketing, IT and entertainment industries. It’s a struggle for all of us waiting for the latest episode of Suits or GOT. It’s a struggle for all of us trying to download BluRay movie prints. It’s a struggle for all us bloggers trying to get something trended from an event because the provided WiFis never seem to cooperate and it’s a struggle for all of us trying connect at any given time and space!

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But hold on, take a seat back and breathe a sigh of relief! StormFiber, powered by Cybernet, has come up with offers that you can’t refuse 😉

Yes, you read that right!

Here’s all that you need to know about StormFiber!

StormFiber is an internet and television service provider, by far the most reliable and fastest fiber for home/office internet.It’s basically powered by Cybernet, Pakistan’s leading ISPs. It’s a service that’s beautifully in accordance with the modern usage of internet.

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StormFiber is providing internet connectivity with supersonic speed that’s from 10-30Mbps, precisely what we all want! The service is not just good but is also highly affordable and guarantees value for money.

Their current ‘Tripple Play Bunddle’ plans are listed below:

  • TYPHOON 10 Mbps at the rate of RS. 1,999 per month.
  • BLIZARRAD 20 Mbps at the rate of RS. 2,999 per month.
  • THUNDER 30 Mbps at the rate of RS. 3,999 per month.

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To add more to the value and customer satisfaction, StormFiber is providing you with the ease of sighing up by paying a one-time installment of PKR 12,000 or you can pay a monthly installment of PKR 1,200. This is by far the most promising and convenient internet service provider that I’ve come across!

Totally getting it!.

 

Jovago Adds Value to Tourism in Pakistan

Tourism in Pakistan recently has picked up it’s pace and we’re seeing several groups emerging with travel deals and packages. Amidst this craze for wanderlust, Jovago, an online website for booking hotels has time and again promoted a softer image of Pakistan and tourism on global platforms.

Jovago has made traveling easy for first timers, foreigners, families and traveling groups by providing them with several options nationwide that provide accommodation for all kind of budgets.

This time around Jovago is coming out to be a reliable platform for both travelers and hotels to work out the hotel bookings around Pakistan. The website has observed an increase in traffic ever since it’s launched in Pakistan and is constantly working towards making the process of booking hotels smooth, efficient and reliable.

This ads so much value to the tourism in Pakistan today and in the longer run, promoting the positivity this country and its people carry within them!

More power to Jovago!

I’m planning to definitely give it a shot! Have you tried booking hotels via Jovago yet?

If I Could Customize My Stationery

The best part about going back to school for me was the chance to get new stationery and school gear! Yes, going back to meeting friends and enjoying the school like was important but nothing can beat the joy of new stationery and the smell of new books.

As a kid I always used to wonder what if I could customize my school gear. Yeah we had the options to opt for the cartoon characters or go color coordinated with the bag, water flask, pencil case and other stuff but I always wanted to have a bit more.

Think city specific stationery, or country. Or stationery based on your favorite book. How cool would that be?

If it were to me and I was going to school in this high-tech era, I would definitely customize the following school gear:

  • Customized backpack is a must have. Show what you stand for, who you are!
  • Customized stationery is a great icebreaker and conversation starter. Your cool pens and pencils will definitely get you the right kind of attention in the class. Try it!
  • Flasks are important, staying hydrated during school days is a must. Customized flasks would definitely be a cool accessory for all the kids.
  • If I could, I would also go for customized socks 😀

Most of these, I’d still want for my travel, writing and unconditional love for reading!

What are some things that you’d want to customize?

*This is a sponsored post.

Reasons Technology Courses Should Be Top Priority for Kids

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We’re living in a digital world! Everything around us either has been or is being touched by technology. Our conversations have gone digital, our interests, travels and shopping has gone online and our classrooms are now becoming globally connected digital arenas of learning and sharing experiences.

In this age, it is very important to match pace with the world while zooming out and reflecting on life. Schools, colleges and universities are not only places to educate yourself now. With the advent of digital media, online spaces have been turned into high-tech functioning learning schools. The online shopping sector like Yayvo.com allows doorstep delivery of school education courses that can be bought for self-teaching. In such times, it is important to introduce technology courses to kids from a younger age.

Back in the day we all got to use the computers when we had reached or high schools or maybe colleges, but the kids today know how to operate the smartphones, watch movies on laptops and spend hours playing the Xbox. To increase their understanding of the outside world and make them adaptive towards the global changes, we must bring make technology a part of our curriculums.

Technology courses including augmented and virtual reality games can open up the kids’ mind and give show them a different side of their surroundings. Similarly, being hands on with computers, 3D printers and smartphones can give them an added advantage later on.

Schools around the world are now focusing towards introducing online courses, assignments and experiences for students to leave their comfort zones and learn. Along with that, the schools are working towards bridging the gaps between countries and moving towards digital classrooms. All this makes technology an essential part of the current day curriculum for school-going kids.

*This post is sponsored by Yayvo.com